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Exploring Consumer Preferences for Pork
Posted on: March 27, 2024
Understanding Consumer Segmentation NPB and Illinois Pork ventured into Chicago, where diversity thrives and consumer preferences vary. NPB staff and 4 Illinois pork producers visited various supermarkets across the Chicago metropolitan area and gained firsthand insights into how pork is displayed and marketed. Value and Flavor Consumers universally seek value and flavor in their food
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